New survey reveals the wackiest food cravings
We asked mums-to-be in the C&G baby club Community about their pregnancy cravings, and discovered that a third (31%) of them are just as likely to find the things they crave in a chemist or hardware store as they are in a supermarket! Some mums-to-be reported unusual hankerings for non-food items like soap (11%), chalk (6%) and toothpaste (5%), as well as creative combos including sausages and jam.
There were also some slightly more unusual ones including a desire for rubber, paint and rocks. In fact, one mum-to-be said she craved tree bark, and another mentioned the smell of tennis balls!
Nearly half (49%) of the future mums said they felt embarrassed by their cravings at some point during their pregnancy, with around 34% turning to an online delivery service to stock up on their unusual urges.
Don’t be shyNutritionist, Jo Travers, comments:
"Mums needn't be fazed by their pregnancy cravings. After all, they are just one of the weird and wonderful experiences of pregnancy that every mum-to-be has.
“The survey reveals almost half of mums are embarrassed about their hankerings, however, this doesn’t need to be the case. If they need reassurance they can speak to a nutritionist or if they’re just looking to share and chat about their own experiences, even the wackiest moments, they can visit the C&G baby club Community, a safe and reassuring place where like-minded mums can connect."
Going to great lengths
More than one in ten (12%) mums-to-be are desperate to fulfil their cravings before breakfast, while over a third (36%) confess to sending their other half out on a special trip in the middle of the night! Plus, other family members and friends are kept busy, with one in three (32%) mums-to-be calling in foodie favours from their nearest and dearest.
Over a third (36%) of our Community mums-to-be find their cravings usually happen three to five times a day. But it's not always a case of just popping to the local shop to satisfy them…nearly half (49%) of hungry pregnant mums are prepared to travel five to ten miles if what they crave isn’t already in the house. And, almost one in ten (9%) would travel over 10 miles to fulfil their hormonal hankerings. For some, money is no object when it comes to matters of the tummy, with one in seven (15%) confessing that they'd splash over £50 on a food craving!
So what happens if pregnancy cravings are left unsatisfied? If mums-to-be can't satisfy their cravings, they admit to suffering a range of emotions with many left feeling anxious (23%) upset (21%) angry (20%) annoyed (18%) and frustrated (18%).